Food Standards Agency to be shorn of powers – it’s official

July 20, 2010

Some enlightenment on the vexed future of the Food Standards Agency has just come my way. It will stay, but be shorn of many of its powers. Here’s today’s ministerial statement on the subject:

Food Standards Agency in England. The Government recognises the important role of the Food Standards Agency in England, which will continue to be responsible for food safety. The Food Standards Agency will remain a non-ministerial department reporting to Parliament through Health ministers.

In England, nutrition policy will become a responsibility of the Secretary of State for Health. Food labelling and food composition policy, where not related to food safety, will become a responsibility of the Secretary of State for Environment, Food and Rural Affairs.

In effect, these changes will disembowel the FSA. Expect substantial cuts in its £135m annual budget and its 2,000-strong staff.

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Abolition of FSA will give food industry more shout

July 12, 2010

Come on, we all knew a Tory government was going to abolish the FSA. It’s just we got the wrong one in our sights. How devious of them to lead us up the garden path like that!

While the incompetent Financial Services Authority (a watchdog steeped up to its dewlaps in responsibility for the banking crisis) has got off lightly with a root-and-branch reform instead of threatened abolition, the other FSA, the Food Standards Agency, which was threatened with root-and-branch reform but not abolition, is the one that is actually going to get the chop. Health secretary Andrew Lansley, we are told, will shortly announce that the organisation set up in 2000 in the wake of the BSE crisis will have its regulatory remit (safety and hygiene in the food chain) devolved to the Department for Environment, Food and Rural Affairs (Defra), and its responsibilities for advising on public health and diet (primarily the obesity debate) given to the Department of Health (DoH).

The immediate aim is to save about £1bn by breaking up a department with 2,000 people and a budget of £135m. However, commentators on both sides of the food divide have been quick to discern a not-very-hidden ideological agenda.

Nannyism: Out of fashion

With one stroke, Lansley has struck a lethal blow at the heart of nannyism. Even the food industry seems a little taken aback by the suddenness of the blow. And yet it is entirely consistent with Lansley’s promise – implicit in his decision last week to give industry a bigger role in Change4Life – to substitute “nudge” (persuasive technique) for cumbersome and expensive legislative coercion.

A happy by-product of this policy, so far as the food, soft drinks and alcohol companies are concerned, is that it puts them more firmly in the driving seat. We will hear no more of “traffic lights”, the simplistic but consumer-friendly food labelling system which the FSA has espoused with such zeal, much to the annoyance of Big Food. Similarly, I imagine the threat of a TV advertising watershed imposed on certain food and alcohol categories is definitively a thing of the past; and the medical caucus will – for now – be more hesitant about calling for an outright ban on the consumption of alcohol.

Critics of Lansley’s plan will no doubt point to the conflict of interest inherent in placing regulatory control within a department, Defra, which is also responsible for the supply side. One of the reasons for the FSA’s foundation as an independent body was the perceived inadequacy of MAFF (Ministry of Agriculture, Fisheries and Food) – Defra’s predecessor – in dealing with the BSE crisis, thanks to its cosiness with farmers. But that’s one for the critics. For the food and alcohol sectors, the FSA’s abolition marks a famous victory, not least in the communications war.

UPDATE: Some furious back-pedalling by Andrew Lansley’s special adviser has led to the following terse statement being issued on the DoH website this afternoon: ”No decision has been taken over the Food Standards Agency (FSA). All Arms Length Bodies will be subject to a review.” Meaning? The electric chair will have to wait, but it’s definitely (or should that be indefinitely?) Death Row for the FSA. Emasculation by innuendo. NICE next?


Hilary Benn and the hidden dissuaders

August 17, 2009

Hilary BennEnvironment secretary Hilary Benn’s recent fulmination against the Bogof and discounted supermarket lines – in the course of announcing a new government food security strategy – spells trouble ahead for the marketing industry.

What matters is less the specifics of his proposals than the tone in which they are delivered. Benn is saying that certain time-honoured elements of the marketer’s toolbox are no longer acceptable, because they promote an attitude of profligacy among consumers. Indeed, in a broader sense, he comes close to condemning the consumer society itself. It’s clear that a war on waste, and the ministers to it – brand-owners, supermarkets and agencies – is going to prove an attractive option for government policy strategists of the future, as food grows more expensive and the need to conserve it ever more pressing.

For more on this, see my column in the magazine.


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